We see questions about content requirement, in both AdSense Help Forum: Blogger / Host Partners, and in Blogger Help Forum: Get Help with an Issue.My blog was just deleted, as a spam host! I Don't publish spam!
andWhy can't I get my Earnings button activated? My blog is over a year old, and contains hundreds of posts!!
Neither blog owner publishes a blog which contains blatant unwanted commercial content - or hacking or porn. But neither blog is suited for hosting AdSense ads, either.
As the web becomes saturated with people publishing, without a proper plan for content source or for subject, Google is trying to encourage quality content.
Both AdSense and Blogger want people to publish blogs which are worth reading - because blogs that are worth reading get traffic - and deliver customers who view the ads published by AdSense. And AdSense wants to keep their ecosystem healthy, to encourage quality advertising.
AdSense wants the best content - to encourage the best ads, and the best ad compensation. And AdSense only places paying ads on blogs which contextually match available ads.
Blogger wants original, well written content. This encourages people to read the blog - and tell their friends about it. And more readers encourage more writing by the owner.
If you read through the AdSense Support Forums, you'll find mention details of other problems - not always stated in the AdSense Help references. Some blogs, of high quality, may not always get ads - because there are higher quality blogs, and not enough ads available.
- Ad placement and quantity.
- Adult / Mature content.
- Biography / fiction / lyrics / poetry.
- Classroom / coursework blogs.
- Cryptocurrency / financial advice.
- Diet / health / medications blogs.
- Food / recipe blogs.
- Get rich quick / MMF / MMH / MMO blogs.
- Poor grammar.
- Graphic violence blogs.
- Images / photos / pictures blogs.
- Job blogs.
- Mixed content blogs.
- News blogs.
- Prohibited content.
- Scraped / syndicated content.
- Stolen content.
- Tech blogs.
- Video (YouTube) blogs.
Ad placement and quantity.
AdSense has very high standards about how ads are featured on the blog - and how many ads may be present on the blog. The total number of ads - both AdSense and third party - should be limited.
Advertising and other paid promotional material added to your pages should not exceed your content. Furthermore, the content you provide should add value and be the focal point for users visiting your page.
And showing ads in popup windows, and other imaginative techniques, is strictly forbidden.
Your posts are what attracts your readers - not the ads. The ads are merely decorations.
Adult / Mature content.
AdSense is a family-safe service. If you're familiar with the MPAA Rating System, you should consider AdSense as firmly limiting content to "G" or "PG".
Google ads may not be placed on pages that contain pornography, adult, or mature content.
A blog with anything resembling "R" or "X" / "NC-17" is unlikely to get paying ads.
Biography / Fiction / Lyrics / Poetry blogs.
The beauty and usefulness - of fiction, lyrics, and poetry - is in the eye of the author. Neither biographies, fiction, lyrics, or poetry have any value for advertisements.
Fiction (content written by the blog author) follows the rules of the author, for content. Poetry follows the rules of the blog author, for formatting and phrasing. Lyrics (words, to accompany music) follow the rules of the music.
Neither fictional content, lyrics, or poetry can be properly analysed by the AdSense crawler - and paying ads cannot be assigned, to fiction, lyrics, or poetry. Fiction, music, and poetry - if it has any commercial value - is protected by copyright / DMCA, and can't be monetised.
None of this exclusion includes book reviews, however. Well written book reviews - content discussing poetry, fiction, and / or non fiction written by other people - are useful, when accompanied by substantial commentary by the blog author.
Classroom / coursework blogs.
Blogs which provide exam result lists, answers to previous exams, study guides, and / or promote sale of pre written term papers are loosely termed "coursework". This is mentioned, in Prohibited Content: Content that enables dishonest behavior.
- Sale or distribution of term papers, paper-writing or exam-taking services;
- Content that promotes fraudulent activity.
AdSense won't finance blogs which encourage people to waste money that is spent for education, on fraudulent activity.
Cryptocurrency / Financial Advice
Cryptocurreny is a recent trend which promotes high-risk financial products. Google, and other online content providers, is banning advertisements for high-risk products.
Financial advice, likewise, is not useful for AdSense. AdSense ads, lucrative as they may be for some blog publishers, pays far less than any qualified financial adviser makes.
Anybody whose income is noticeably improved by AdSense is not making enough money to qualify as a financial adviser. If the advice is truly useful, the blog owner would be busy using his own advice - instead of telling other people, and trying to get ads to finance his advice.
Diet / health / medications blogs.
Health and medical advice should be provided by certified and supervised professionals. Peoples lives depend upon proper medical advice, based on in person diagnosis.
AdSense won't encourage people to risk their lives, on advice that is impersonal, out of date, and / or unqualified.
Food / recipe blogs.
There are many food / recipe blogs - both hosted by Blogger, and by other services - all over the Internet. Many such blogs use content scraped from other food / recipe blogs. Ad managers require original content - not content found in other blogs and websites - to host their ads.
Get rich quick / MMF / MMH / MMO blogs.
Content which provides advice on getting rich is poorly advertised, in a blog which needs AdSense. If the advice is truly useful, the blog owner would be busy using his own advice - instead of telling other people, and trying to get ads to finance his advice.
There is no legitimate product sold, that benefits from ads hosted on a "get rich quick" website. Get Rich Quick / Make Money Fast / Make Money From Home / Make Money Online are subjects that will never qualify your blog for AdSense.
Poor grammar.
Advertising managers, who use AdSense for brokering their ads, require well written blogs, to host their ads.
If you cannot write properly, in your chosen language, why would anybody want to read your blog?
Graphic violence blogs.
Content which depicts or encourages violence is not family friendly - and is not desired by AdSense, or by their advertisers.
Images / Photos / Pictures blogs.
The AdSense crawler analyses blogs, and assigns ads, based on textual content. Images / photos / pictures blogs, without substantial amount of text accompanying the images / photos / pictures, can't be properly analysed.
However intriguing and photogenic they may be, blogs with only images / photos / pictures won't get paying ads.
Jobs blogs.
AdSense provides ads on sites with original content. Any commercial agency, company or governmental organisation, with jobs available, will have its own website.
A jobs blog is simply content scraped from various commercial agency, company and governmental organisation websites - and copied / scraped content is not permitted.
Mixed content blogs.
AdSense displays ads, based on content in each page displayed. A blog with ads on the various index pages - such as archive, label, and main page - needs a clear and consistent subject, for ads to be properly assigned.
News blogs.
Unless the blog owner manages or owns a real life news agency, with paid staff to research, write, and publish the stories, any "news" has to be copied from commercial news websites. Copied content won't be published promptly - since the copying can't be done, until after it is published in the commercial websites.
People who want to read news online won't bother with copied content, that is not timely. The blog won't get good search reputation, or search originated traffic. No advertising manager will pay to host their ads on a blog using content copied / scraped from commercial websites.
Prohibited content.
Some blog content is simply not compatible with a well maintained AdSense ecosystem.
Scraped / syndicated content.
AdSense requires original content. AdSense policy is based on financial and legal concerns.
Scraping content and passing it off as one’s own is not only wrong, but it also happens to be a serious violation of our policies. AdSense depends on maintaining a balance between user, publisher, and advertiser experience.
Blogger has long provided similar guidelines - but based on content quality.
Spam blogs cause various problems, beyond simply wasting a few seconds of your time when you happen to come across one. They can clog up search engines, making it difficult to find real content on the subjects that interest you. They may scrape content from other sites on the web, using other people's writing to make it look as though they have useful information of their own.
However you discuss it, original content is required, to host ads on blogs with any future.
Stolen content.
AdSense wont supply ads, for blogs or websites dedicated to redistributing cracked, hacked, or stolen content.
Blogger does not allow stolen content.
Also, please don't provide links to sites where your readers can obtain unauthorized downloads of other people's content.
Tech blogs.
There are thousands of various tech advice blogs and websites, all over the Internet - most simply repeating advice from other blogs and websites.
Again, original content is an absolute requirement - for both AdSense and Blogger.
Video (YouTube) blogs.
Some blog owners publish posts which contain only YouTube videos. This violates both AdSense Program Policy, and YouTube Terms Of Service.
YouTube videos may not be used in a monetised blog, as significant content. YouTube specifically forbidsthe sale of advertising, sponsorships, or promotions on any page of an ad-enabled blog or website containing Content delivered via the Service, unless other material not obtained from YouTube appears on the same page and is of sufficient value to be the basis for such sales.
Neither photo or video blogs provide contextually related content. Without contextual content, the AdSense crawler can't assign paying ads.
The bottom line.
AdSense sells ad space to advertisers who want to publish available quality ads, on quality blogs and websites. They are very careful, to keep their ecosystem clean and well maintained - because that is how you encourage ads which offer the best payment rates.
Both #AdSense and #Blogger, as part of #Google, have consistent standards of quality.
AdSense is the best paying advertising placement service on the Internet. To encourage the best ads, they are very selective of blogs and websites - and only accept the best, into their program.
Don't develop a blog, that's simply designed to host AdSense ads - and avoid pre published blogs, in general.
Blogs and websites that are blatantly designed as ad hosts are classified as "MFA" ("Made For Ads") - and are never accepted as AdSense hosts. AdSense, and Blogger, want blogs with quality content - informative, interesting, and unique.
Legitimate and useful blogs start with content that is important to the blog owner.
Blogger, some time ago, explicitly prohibited sale of blogs.
Either Blogger will delete the blog as spam - or AdSense will classify it as "MFA".
If you buy a blog, "blogspot.com" or custom domain, with content already in place, it will probably contain copyrighted material. If Blogger does not delete / lock it as spam, AdSense will probably classify it as "MFA" - and the blog will never display ads.
Blogger blogs are based on personal interest. When you buy a pre published blog / domain, you're buying somebody else's discarded personal interest.
Most people who sell blogs do so after learning that what they have won't host ads or get traffic. Pre used blogs are frequently subject to disapproval, by AdSense - or DMCA / Spam classification, by Blogger.
If you do the research, you'll find out why the previous owner sold it to you.
You'll probably end up with a disabled AdSense or Blogger account - and doing the research, you'll find out why the previous owner sold it. It's like a "lemon law" car. If the price seems too good to be true, it probably is just that.
You would never, knowingly, buy pre worn underpants. Why would you buy a pre published blog? Start with an available URL, and add your own content. That's how you get content, reputation, and traffic.
#Blogger blogs are supposed to be based on personal experience or interest - using content that's informative, interesting, and unique. Purchasing a previously published blog, with content left in place, violates that principle.
A smart blog owner starts with an empty blog - using an available URL, and adds content.
Some blog owners publish blogs, with subjects completely unsuitable for AdSense ads - which would produce legal liability if endorsed by AdSense / Google.
One completely unsuitable subject, for AdSense, is healthcare and medical advice.
Healthcare is not a suitable blog subject, to host AdSense ads, for several reasons.
- Medical advice needs to be given by certified professionals.
- Blogs and websites published by medical professionals do not need ads.
- Google does not want legal exposure, from endorsing uncertified medical advice.
Medical advice needs to be given by certified professionals.
Healthcare and medical advice needs to be dispensed by certified medical professionals - based on individual and regular medical examinations, provided in person. Medical advice, on anonymous blogs and websites, should not be trusted.
Be skeptical. Things that sound too good to be true often are. You want current, unbiased information based on research.
Certified medical professionals are (indirectly) well paid, by their patients - and have no need to publish blogs and websites that cannot provide reliable results, financed by ads. And their time is better spent, caring for their patients - not publishing blogs of dubious future.
No experienced medical professional will provide anonymous advice, using a blog or website. They know that proper medical procedure requires direct, in person conversation and examination.
Blogs and websites published by medical professionals do not need ads.
Blogs and websites, published by reliable and well known medical institutions - like any company blog or website - do not need ads, to supplement income. Medical institutions, like medical professionals, are financed (directly, or indirectly) by the patients in their care.
Non certified professionals - and outright amateurs - cannot provide adequate medical advice, anonymously. Medical subjects are extremely complex, requiring constant recertification - and no uncertified amateur can ever know enough to reliably advise anybody.
Google does not want legal exposure, from endorsing uncertified medical advice.
For AdSense and Google to endorse a blog, published by someone of unknown reliability, to provide medical advice, they would be opening themselves to tremendous liability. The medical profession is open to enough legal danger - even with advice and care dispensed in person, by certified professionals, and subject to endless peer and supervisory review.
Google does not need the legal risk. AdSense explicitly identifies Healthcare-related content as a prohibited blog and website subject.
To comply with local laws and regulations related to the promotion of healthcare and medicines, Google prohibits ads on pages that contain certain healthcare-related content
Blogs that publish healthcare and medical related articles will never display AdSense ads. If you want to publish a Blogger blog, with AdSense ads, you will need to choose a different subject for your blog.
Some #Blogger blog owners publish blogs containing health and medical advice - and try to host AdSense ads on their blogs. They do not realise that AdSense has no intention of providing ads, for blogs which provide unknown and unreliable medical advice.
https://productforums.google.com/forum/#!category-topic/adsense/partner-sites-eg-youtube/FQwlKSJ3c8c
Some blog owners do not understand why ads do not display, on their blogs.
We see a frequent complaint, in AdSense Help Forum: Blogger, YouTube, Partner sites.
I installed ads to my blog - but the ads are not showing. It has been several months already - and I have received no feedback, from AdSense.
Too frequently, the blogs in question turn out to be computer / tech blogs - many offering free downloads of various commercial products.
Many computer / tech blogs do not get AdSense ads, even if approved - for several good reasons.
- Too many blogs, applying for AdSense, are tech blogs.
- Too many tech blogs copy content from other blogs and websites.
- Too many tech blogs offer downloads, and provide possible copyright violations.
- Too many tech blogs offer code examples, and similar details that nobody knows.
Too many blogs, applying for AdSense, are tech blogs.
There's no market for more tech blogs, because there are too many tech blogs, already.
AdSense puts ads on blogs and websites that are relevant to the product being advertised. Relevant blogs and websites bring relevant traffic - and customers - to the ads displayed, and sell more product.
To get ads, a blog needs informative, interesting, and unique content. With the marketplace for tech blogs saturated, it is unlikely that any relevant blog will have content that is significantly more informative, interesting, and unique than the general population.
Even if approved to host ads, that does not guarantee that any blog will show ads at any time - or on all pages. Ads are placed when available, on the best blogs to host them.
Too many tech blogs copy content from other blogs and websites.
Content copied from other blogs and websites produces little traffic - and sells less product.
AdSense is going to put ads on blogs and websites with unique content, because blogs and websites with unique content get more traffic. And blogs and websites with more traffic sell more product.
Too many tech blogs offer downloads, and provide possible copyright violations.
AdSense won't put ads on blogs and websites which present possible DMCA violations. There is no system, right now, to identify what content, offered for download, is being offered by the content producer - so downloadable content, in general, is suspicious.
If AdSense was to place ads on a blog which offers downloads as significant portions of blog content, they would be placing Google in potential legal jeopardy, for content which is a problem with DMCA action.
Too many tech blogs offer code examples, and similar details that nobody knows.
People who need the code examples won't know the code, and won't search for the code - and your blog won't get search traffic that you need. Without search traffic, your ads won't produce money, for you or for the ad managers who would pay you to host their ads.
Your posts need details that people know, and can search for - as well as the code itself. Typically, this would be discussion about the purpose of the code, how to use the code, what is needed besides the code - and similar details, that people would know and could use in a search.
The bottom line.
In short, if you publish a computer / tech blog, you may have to come up with an imaginative twist to your content, if you hope to host AdSense content.
Some owners of #Blogger blogs which deal with computer / technical subjects don't understand why their blogs - even having been approved for #AdSense ads - don't show ad content. They don't understand that ads are not always available, for all approved blogs.
We see unhappy blog owners, in AdSense Help Forum: Blogger / Host Partners, asking about the ads which they should have, on their blogs.
Please let me know why ads are not showing, on the blog - or how much time it will take more in showing ads.
Sometimes, the answer(s) are simple - but will not satisfy the owner.
Not all blogs are suitable, as AdSense ad hosts.
Financial advice blogs are not suitable, to host AdSense ads.
One example of unsuitability involves commercial and financial experts. Some blogs offer financial advice - and the owners would like to add ads to their blogs.
The reference AdSense Help: Prohibited content provides no reference, to financial blogs. The problem with financial blogs, that will not display ads, involves conflicting interest.
Ads hosted by a financial advice blog would be for services of a competitor.
If ads were to be displayed, on a financial expert blog, they would be for competing financial advice services. No ad manager, however, would pay for his clients ads to be hosted on a website belonging to a competitor.
In order for ads to be meaningful, on a financial advice blog, the financial expert would have to be making very little money. This would conflict with the business strategy of any financial expert.
Anybody who needs income from ads, to support a financial advice blog, does not make enough money - and therefore is not worth paying for advice. And nobody will pay for ads, from would be customers of someone who publishes a blog with bogus advice.
Anybody who publishes a blog with financial advice does not make enough money.
Any successful financial expert makes far more money, from providing advice, than income from any website which hosts AdSense ads. Anybody who can successfully provide financial advice is much better off spending more time providing more financial advice directly, to qualified customers.
Nobody who has enough money to interest a successful financial adviser is going to be surfing the web, looking for advertisements selling financial advice. This consideration, too, is going to prevent any web savvy ad manager from paying any clients ads to being hosted on a website owned by somebody publishing dodgy financial advice.
There is simply no market, for websites providing financial advice, in hosting AdSense content. Pure and simple.
Some financial advice experts would like to finance their websites, using AdSense ads hosted on #Blogger blogs. They do not consider that there is no market for AdSense hosted financial advice ads - because anybody who sees an income improvement, from AdSense, is not making enough money from financial expertise - and is not worth paying for advice.
One of the most easily overlooked details, about Blogger blog content, is that GPT / PTC / PTS Content is not suitable, for Blogger blogs.
Blogger Content Policy has a section which describes GPT / PTC / PTS Content, in passing.Spam: Spam takes several forms in Blogger, all of which can result in deletion of your account or blog. Some examples include creating blogs designed to drive traffic to your site or to move it up in search listings, posting comments on other people's blogs just to promote your site or product, and scraping existing content from other sources for the primary purpose of generating revenue or other personal gains.
Unfortunately, spammers have been imaginatively subtle, in their description of various make money fast programmes - and not so many blog owners think it necessary to contact a lawyer, to interpret the Content Policy document, when planning their new blog.
Too many blog owners, asking the frequently seen question in Blogger Help Forum: Get Help with an Issue, get answers they are not prepared to see.
Why was my blog deleted? I need the money from the blog, to feed my family!
And they are told, simply
GPT / PTC / PTS / PTV content is not welcome, in Blogger.
This response generally does not please them.
Maybe, education can reduce the popularity of GPT activity, in Blogger.
"GPT" is a collection of fraudulent and illegal activities.
"GPT" (aka "Get Paid To") is a collection of various activities.
- PTC, aka "Pay To Click" involves people clicking on ads, to earn the blog / website owner money.
- PTS, aka "Pay To Surf" involves people clicking on links, to access the blog, and to earn the blog / website owner money.
- PTV, aka "Pay To Verify" involves people solving CAPTCHAS, so spammers can publish spam, as Blogger blogs and comments, and in our email, using high volume publishing scripts.
These various activities have been carefully packaged, as useful "make money fast" techniques, by the more successful spammers, who called themselves "marketing consultants".
Ads are placed on peoples blogs, so the readers of the blogs will view the ads and buy the merchandise. People who sit in front of their computers, clicking away, are not looking at the ads, or planning to buy the merchandise.
GPT (PTC / PTS / PTV) is a type of fraud. Any blog which provides advice on using GPT - or uses GPT techniques to increase blog activity - encourages the fraud, with clever ads, and shiny payment programmes. Ask yourself how the various GPT "Services" make the money, that they pay to the blog owners, for hosting their ads.
If "GPT" was really lucrative, would the expert waste time selling it?
If the blog owner, who shows you the GPT programme, really had a way to get rich, would he waste effort, telling you how to get rich? No, he would be busy getting rich, without you. Blogs, with ads telling you how to get rich, are not showing you how to get rich - they are helping the blog owner to get rich - and you are paying for his success.
Who pays you to sit at your computer, and solve CAPTCHAs, all day? The people who sell the commercial scripts, that enable spammers to setup accounts and publish spam - like spam Blogger accounts, spam Blogger blogs, and spam Blogger comments. You are just a minimum wage employee, who makes the CAPTCHA solution section of the script run, and produce the spam accounts, blogs, and comments.
Abuse detection, like highway traffic enforcement, doesn't take place in every spot on the globe, on a 7 x 24 x 3600 basis. Some people get caught (blogs get detected), other people (blogs) go un detected - from day to day.
To put and end to "GPT" and other fraud, we go one blog, at a time.
For abuse classification to produce results, each blog must be classified, on its own, as detected. Other illegal blogs will be classified, later.
If you start a blog, fill it with GPT content, and publicise it using GPT technique, you'll be one more blog owner lamenting, in Blogger Help Forum: Get Help with an Issue.
Why was my blog deleted? I worked hard for 1 year, spent much money advertising!
Start a new blog, with legitimate, interesting, unique, and useful content, based on a subject that interests you. Don't become one more victim, of advice from the older spammers.
Too many blog owners start their first blog - and the first step is to drop into the nearest online publishing forum - such as Blogger Help Forum: Learn More About Blogger, and ask the question of the typical marketing expert.I want to start a blog. What should I write about, to make the most money?
And there is where many spam blogs start.
People who are making money, are busy making money. They do not hang out in forums, waiting for you to ask how to make money, so they can tell you how to make money - probably, some of the money that they want to be making.
Too many people who start out their blog, and base the subject of the blog upon advice from other people, will have nothing to say.
Writing, when you have nothing to say, gives your readers nothing to read.
- The blog will become dormant, and stale - and nobody will read it. And they will make no money.
- They will end up having to copy content from other blogs - most of which are about the same subject, and are written by other people who have nothing to say. They will have readers who are not interested in learning anything - and who will subscribe to hundreds of blogs, just looking for something interesting and useful.
This is similar to choosing a blog hosting service, according to what SEO friendly accessories and templates are available - or to publishing an AdSense ready blog, based on the minimum standards.
If you have nothing to say, you may try to get traffic, with clever, empty features.
In an effort to get more readers, and make more money, the unhappy blog owner will try other, imaginative techniques to increase traffic - in a subject that other blog owners are doing the same. Eventually, the blog will be deleted by Blogger - and the owner will be clueless.My blog was just deleted, as a spam host! I need the money, to feed my family!! Please, Mr Blogger Helper, restore my blog!
And the former blog owner will not appreciate the advice, that will surely follow.
Blogger "One button" publishing is a personal website publishing service. Very few people are completely unique. Many people share interests with other people - and very few people know everything, about any given subject. Write about what you know, and share what you know.
No matter what you choose to write about, you will get various responses.
- Nobody is interested in that!
- Everybody already knows that!
- I never knew that! Thank you for telling me!
- I already knew that - but your posts helped me understand it better! Thank you for explaining it to me!
The trick is to write about what gives you more of the latter two responses - and write in a way to give you less of the first two responses.
Write about what you know - and people who need your expertise will benefit.
Write about what you know - and focus your efforts on the people who are interested in what you know - and write more about what you know.
There you have better chances of reaching people, who want to read what you know - and who learn from what you write, and who tell other people about someone who writes what interests them. And there is your reader audience.
