AdSense, Blogger Blogs, And Social Network Sharing

Many people who publish blogs also have FaceBook pages - and one of the easiest ways to get traffic, to the blog, is to share the blog to a FaceBook page.

Some people want money for publishing their blogs. AdSense is a very popular way to earn from publishing. AdSense produces the best results, with lots of readers to read the blog, click on the ads, and buy the products and services advertised.

FaceBook, and similar social network sharing services, is not the best choice for advertising a blog that uses AdSense ads.

You can share your blog through social networks like FaceBook, if you wish.

If you emphasise social network sharing when advertising your blog, you will have a large, unfocused following population. Many people who follow you won't be interested in the advertisements on the blog - and won't buy the products and services advertised.

FaceBook and Twitter can provide traffic - but is it the right traffic?

Some people will use social sharing, and urge their friends to

Read my blog - and Like my FaceBook page!

This will simply send a lot of traffic to the blog, to have people "Like" their FaceBook page. AdSense calls this invalid / low quality traffic - and rejects such blogs from their programme.

Social networking, used to share a blog, sends lots of traffic to the blog - but is the traffic useful?.



Google+, and the search engines, can provide relevant traffic.

To develop a focused reader audience, publish informative, interesting, relevant, and unique posts. That encourages search engine activity - and gets search related traffic. If you emphasise search related traffic, you spend less time using FaceBook, and asking people to "Like" your blog.

Search related traffic targets the blog subject - and the ads provided by AdSense are relevant to the blog subject. This produces readers who are interested in the blog subject, and in the ads - and who will click on the ads, read about the products and services, and buy the products and services advertised.

With relevant traffic, the ad managers who provide the ads, for their company, are paid well - and AdSense can charge more for their ads, as the premium ad hosting service.

You can encourage your readers to share your blog, as they like.

This blog provides sharing to FaceBook, Google+, Pinterest, and Twitter - using two sharing toolbars. The native Blogger toolbar is linked from the "Share" caption, at the bottom of each post.

I added the Blogger toolbar to this blog, using the "Show Share Buttons" selection in the "Configure Blog Posts" wizard. Later, I added my personal AddThis toolbar, that floats in the left edge of each display.

Having added the toolbars, you have 8+ icons to choose from, to share this post and others.

I routinely share new posts in this blog, to FaceBook, Google+, and Twitter. If this post, or any other, interests you, you are welcome to share to any of 4 social networks (linked from the Blogger toolbar), or any of 200 (linked from the AddThis toolbar).

You can encourage sharing by your readers - if you include the AddThis, Blogger, and other third party sharing toolbars, in your blog.

Use the social sharing buttons, if you wish - selectively.

Both search engines and social sharing have their advantages - and disadvantages. You can get readers for your blog, using social networks - but try to get the right readers too.

To get readers who click on the ads and buy the services and products advertised, publish quality content - and get the blog indexed by the search engines with good position. Spend less time getting readers to "Like" your FaceBook page.

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It's fun to advertise a #Blogger blog using social networking, like FaceBook - but if AdSense is part of the blog, you will get better results by publishing relevant and unique posts, and focusing on search engine indexing.

Make Your Blog Searchable - Where To Start

Making a blog searchable is the first step in getting search traffic, and readers, for our blogs - when we want them visible to the public.

Not all blog owners want their blogs visible to everybody. Complementing the ability to publish a blog, and have it visible only to invited readers, Blogger gives us the ability to make the blog invisible, to the search engines.

If we want readers for a blog, and do not have a private reader audience in mind, we first make it visible to the search engines.

The Privacy wizard, on the Blogger dashboard, lets us choose whether to make a blog visible to the search engines.

Start with the dashboard Settings - Basic page, and Edit the Privacy setting.

Select "Yes" for both options - if you want the blog indexed.



Select "Yes" for both options, if you want the blog indexed. This is how you start getting search traffic, and readers, for your blog.

• Add your blog to our listings?
• Let search engines find your blog?

And click "Save changes".

Having made the blog visible to the search engines, continue by publishing lots of informative, interesting, and unique content. Make it a blog that people will read - and that search engines will index.

If you prefer the blog to be invisible or private, on the other hand, select "No" for both options. Then continue by developing your private audience, as you like.

There are more settings - for owners who want to fine tune search engine access. Both the Blogger dashboard Settings - "Search preferences" page, and the "Google Search console" (previously known as "Webmaster Tools"), have a rich collection of settings, complementing "Privacy".

If you really want to fine tune these settings, look at the Settings - "Search preferences" page, and the "Crawlers and indexing" section - but read and heed the serious advice.

Warning! Use with caution. Incorrect use of these features can result in your blog being ignored by search engines.

You can read more advice in Blogger: Help people find your blog on search engines - and Webmasters: Search Engine Optimization (SEO) Starter Guide. And you'll find Webmaster Central: Crawling, Indexing, and Ranking and Webmaster Central: Search Console useful for personal advice, complementing Blogger Help Forum.

Since Webmaster Forums supports owners of static websites, as well as owners of Blogger blogs (and other blogs), not all Search Console / Webmaster advice and tools will be useful for Blogger blogs. Be selective when considering Webmaster instructions - and ask questions in Blogger Help Forum, any time you feel the need.

The "Privacy" wizard is where you start - and similarly where some blog owners should stop.

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The Blogger "Privacy" wizard, on the "Basic" Settings page, provides the start to getting a blog indexed by the search engines - when we want a blog indexed. Not all blog owners want their blog indexed - and that need makes the "Privacy" settings relevant.

How to Add Google Translate Button in Blogger?

We use to write contents on our blog mostly in the English language as it is widely known language in the world. But around 7000+ languages are being spoken by people of different caste and creed. So what if a person who doesn't know English land on our blog, he/she simply use to press the back button and go to any other website as one is unable to understand the content of our blog. For this, Google Translate enables us to add a translate widget to our blog so that visitors can translate our blog content into his/her native language. Currently, Google Translate supports 100+ major languages so your visitor will enjoy and understand your content easily. So, today we will learn how to add a google translate button to blogger blog.

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How to Stop/Disable Country Specific Redirection in Blogger (Blogspot)?

If you host your blog on blogspot subdomain then you might be aware of country specific redirection. Since 2012, Blogger redirects blogs to country specific domain extensions. Just for an example, if you visit blogaddress.blogspot.com from India then it will be redirected to blogaddress.blogspot.in and if you are visiting from France then it will redirect you to blogaddress.blogspot.fr. This is country specific redirection. The major disadvantage of this is that your blog traffic will divide according to their locations. It will divide your blog rankings differently for different countries too. So It is recommend to disable country specific redirection so that your blog have common ranking worldwide. That means if you visit blogaddress.blogspot.com from any part of the world it will not get redirected to country-specific domain extensions after applying this script. So let's start the tutorial to stop this redirection.

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How to Add/Install Google Analytics to Blogger?

Tracking statistics of blog is one of the secret of successful blogs which is probably taken for granted. Every blogger wants to know about the audience visiting his/her blog i.e. about the time they spend on our blog, about their locations, their landing pages and so on. Blogger Stats Tab provides good information but not to the fullest. Google Analytics is the best and free option to know our audience in just a few clicks. It let us know almost each and everything a blogger wants to know about his/her audience. So today we will learn how we can add Google Analytics to our blogger blog.

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A Computer / Tech Blog Is Not A Good AdSense Host

Some blog owners do not understand why ads do not display, on their blogs.

We see a frequent complaint, in AdSense Help Forum: Blogger, YouTube, Partner sites.

I installed ads to my blog - but the ads are not showing. It has been several months already - and I have received no feedback, from AdSense.

Too frequently, the blogs in question turn out to be computer / tech blogs - many offering free downloads of various commercial products.

Many computer / tech blogs do not get AdSense ads, even if approved - for several good reasons.

• Too many blogs, applying for AdSense, are tech blogs.
• Too many tech blogs copy content from other blogs and websites.
• Too many tech blogs offer downloads, and provide possible copyright violations.
• Too many tech blogs offer code examples, and similar details that nobody knows.

Too many blogs, applying for AdSense, are tech blogs.

There's no market for more tech blogs, because there are too many tech blogs, already.

AdSense puts ads on blogs and websites that are relevant to the product being advertised. Relevant blogs and websites bring relevant traffic - and customers - to the ads displayed, and sell more product.

To get ads, a blog needs informative, interesting, and unique content. With the marketplace for tech blogs saturated, it is unlikely that any relevant blog will have content that is significantly more informative, interesting, and unique than the general population.

Even if approved to host ads, that does not guarantee that any blog will show ads at any time - or on all pages. Ads are placed when available, on the best blogs to host them.

Too many tech blogs copy content from other blogs and websites.

Content copied from other blogs and websites produces little traffic - and sells less product.

AdSense is going to put ads on blogs and websites with unique content, because blogs and websites with unique content get more traffic. And blogs and websites with more traffic sell more product.

Too many tech blogs offer downloads, and provide possible copyright violations.

AdSense won't put ads on blogs and websites which present possible DMCA violations. There is no system, right now, to identify what content, offered for download, is being offered by the content producer - so downloadable content, in general, is suspicious.

If AdSense was to place ads on a blog which offers downloads as significant portions of blog content, they would be placing Google in potential legal jeopardy, for content which is a problem with DMCA action.

Too many tech blogs offer code examples, and similar details that nobody knows.

People who need the code examples won't know the code, and won't search for the code - and your blog won't get search traffic that you need. Without search traffic, your ads won't produce money, for you or for the ad managers who would pay you to host their ads.

Your posts need details that people know, and can search for - as well as the code itself. Typically, this would be discussion about the purpose of the code, how to use the code, what is needed besides the code - and similar details, that people would know and could use in a search.

The bottom line.

In short, if you publish a computer / tech blog, you may have to come up with an imaginative twist to your content, if you hope to host AdSense content.

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Some owners of #Blogger blogs which deal with computer / technical subjects don't understand why their blogs - even having been approved for #AdSense ads - don't show ad content. They don't understand that ads are not always available, for all approved blogs.

With AdSense, Ads Are Not Based On The Minimum

One sign of confusion, in AdSense Help Forum: Blogger / Host Partners, involves new blog publishers, who want to immediately add ads, after starting their blogs - and need reassurance, about how soon they will be seeing income.

What is the actual qualification level, for AdSense?

This is a question, from somebody who probably does not understand the AdSense approval process.

If AdSense is run properly, final approval is not based on any fixed minimum. There are too many different blog / website subjects, and advertising targets, to have a consistent minimum across all product lines.

I've seen too many blogs with very little content - significantly below the often stated "minimum" of 50 posts, 100 - 200 words / post, showing ads - to believe that there really is one common minimum qualification level.

Advertising and other paid promotional material added to your pages should not exceed your content. Furthermore, the content you provide should add value and be the focal point for users visiting your page.

Some of the experienced helpers in the forum seem to suggest a very restrictive "qualification level".

100 posts, 500 to 1,000 words / post.

There are more blogs that will never get ads - even after being given approval.

Qualification is based on supply vs demand, for each blog subject.

My suspicion is that the qualification level is based on what ads are being sold (by the ad managers) vs what blogs and websites are being offered for ads (by the owners).

It would make no sense to qualify a blog about automobiles, based on current standards for selling ads about bicycles.

• At any time, these may be more blogs about bicycles, than about automobiles.
• Automobiles cost more than bicycles, so it's likely that one automobile ad click is worth more than one bicycle ad click.
• Next month, there may be more advertisers selling ads about bicycles (in San Francisco), than about automobiles (in Los Angeles).

Approval is based on blog and post size - ads are sold, based on a variety of details.



Qualification is based on a combination of details.

At minimum, I would bet eligibility for ads is based on a combination of metrics - including current demand.

• Post count.
• Post length.
• Post subject.
• Blog language.
• Blog location.
• Demand for ads of a given language, location, and subject.

If a given ad manager is prepared to pay for 5 blogs about automobiles in Los Angeles, the best 5 blogs, based on current metrics, will be "qualified". This week, some blogs with 50 posts may be chosen to host ads.

Next month, with the Tour de France scheduled for San Francisco, there will be more market for ads about bicycles there. With more ad managers paying for ads about bicycles in San Francisco, blogs about automobiles in Los Angeles will have less demand.

Automotive blogs may be chosen based on 75 posts / blog and 200 words average / post - and some blogs about bicycling in San Francisco, being more in demand, may be chosen with 25 posts / blog and 100 words average / post.

Work on your blog more - and your blog will host ads sooner.

To anybody asking

What post count, post length, traffic level is required, for qualification?

I would suggest a different approach.

Work on your blog - and don't spend time asking about qualification level.

What you need, to make serious bucks, is going to be more that mere qualification level. And ad managers want to pay for ads hosted on blogs that will be in business longer, and deliver relevant traffic consistently - because that's where more paying customers originate.

And blogs that make more money have owners who are better motivated to publish more - and stay in business longer.

Better / more content --> More earnings --> Better future --> Preferred for ads

That's your qualification levels.

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Some #Blogger blog owners want to host AdSense ads on their blogs - with their blogs immature, and lacking content. They ask about qualification levels, rather than look at how valuable their blog may be (or not) for hosting ads of a given subject.

They ignore the concept of supply and demand - even though that's very likely as important as blog subject - or size.

A Blogger Blog Needs Informative And Unique Content

Too many blog owners have been listening to spammers, who tell them lies, and encourage dodgy publishing practice.

You can make lots of money - just start a blog, scrape content from other blogs and websites, and add ads!

This is wrong, for many reasons.

Blogger gives us the basic definition of what is not allowed, in Blogger Help: Spam, phishing, or malware on Blogger.

Spam blogs cause various problems, beyond simply wasting a few seconds of your time when you happen to come across one. They can clog up search engines, making it difficult to find real content on the subjects that interest you. They may scrape content from other sites on the web, using other people's writing to make it look as though they have useful information of their own. And if an automated system is creating spam posts at an extremely high rate, it can impact the speed and quality of the service for other, legitimate users.

I summarise this definition, by advising you to publish blogs that are informative, interesting, and unique.

Until you have lots of friends, and regular readers, who read your blog - and return later, to read some more - you will need traffic, from the search engines.

AdSense requires original content.

AdSense explicitly forbids copied content, on blogs that will show paid ads.

Fact: We don’t allow sites with auto-generated or otherwise unoriginal content to participate in the AdSense program. This is to ensure that our users are benefiting from a unique online experience and that our advertisers are partnering with useful and relevant sites.

To get search traffic, your blog needs unique content.

You don't get traffic from the search engines, without unique content, that causes your blog to be listed, in good position, in a Search Engine Results Page - aka SERP. And, you don't get return reader traffic, without informative or interesting content.

The recently deployed (March 2017) Google search engine update, colloquially named "Fred", targets low value content blogs and web sites. Many blog owners have observed an abrupt loss of search rank - and of search originated traffic - in their ad driven blogs.

Nobody is going to search for details - because they don't know the details.

Blogs which contain only lists of details, such as "Answers from Professor X's exams", "Best truck driving schools in Southern India", or "Free Proxy Servers", will not contain indexable material.

• They won't contain key phrases or words, that people might use, when searching for blogs to read.
• Their content won't be unique.

Since people don't know the answers to the exams, they won't be typing the key phrases or words, that lead to your blog - if your blog contains "Answers from Professor X's exams". And even if you spend a week, copying the names and addresses of each truck driving school, what you copy won't be unique.

If your blog contains only details, it will appear lower in the SERPs.

If your blog only contains lists of details, copied from various blogs and websites, your blog will have a lower SERP position than the sources of your content. Your blog will be vulnerable to spam classification - and will later fail review.

Websites which contain only "Answers from Professor X's exams", "Best truck driving schools in Southern India", or "Free Proxy Servers" may be allowed outside Blogger. Since Blogger is a personal website platform, you should try to write about things which you, personally, are familiar with - and host your lists, and other scraped content, outside Blogger.

Getting Traffic To Your Blog Involves Indexing

We continue to see evidence of frustration about getting a blog indexed, in Blogger Help Forum: Something Is Broken.

I can find the blog using the URL - but my visitor log shows nobody is reading the blog!

and

My blog was #1 for my title, in Google, 3 months ago! Last month, it dropped out of sight!! Why does Google let people hack their results???

People who report these problems do not understand that getting traffic to the blog involves more than simply getting the blog indexed, using the Author, Title, or URL of the blog.

Getting your blog indexed, so you get useful traffic from the search engines, requires effort.

1. You have to get the blog indexed.
2. You have to get the blog indexed, in searches which people actually use, when searching for blogs to read.
3. You have to get the blog indexed, with good position, in searches which people actually use, when searching for blogs to read.
4. You have to repeat #3, constantly - because you are competing with everybody else who wants their blog indexed, with good position.

Note that your blog will be indexed faster, if the search engines can read the content. If you have a custom domain, it's best to set the domain up, properly.

How useful is it, to index the blog by title or URL?

Getting the blog indexed, so you can find the blog by searching for the title or URL, gets the blog indexed by the title or the URL. Use Search Console, and look at the "Search queries" list on the dashboard.

How many Impressions do you see, which reference the blog by the Title or the URL? How many Impressions are from people, other than you, checking to see if the blog is indexed?

How valuable will the blog be, if you publish to a vanity domain - which may (or may not) give you a unique URL?

How useful is it, to have your blog indexed, using terms that people search?

If you want new viewers, you need to get the blog indexed, appearing in a search engine results page (aka "SERP") that people (besides you) are using - and appearing in a good position on that page.

To benefit from any search used by a potential viewer, your blog needs to appear at the top of the search list.

• Any position on SERP Page 1 is better than any position on SERP Page 2.
• SERP Page 1 Position 1 is better than Page 1 Position 2.

Which SERP positions, when clicked, yield the most traffic?

All SERP positions are not going to produce the same amount of traffic, to your blog.

Look at the observations, discussing SERP Page One results, from Click Distribution & Percentages by Search Engine Results Page (SERP) Rank. Which positions, on Page One, get more clicks - and more traffic to your blog?

Position #1: 45.46% of all clicks
Position #2: 15.69% of all clicks
Position #3: 10.09% of all clicks
Position #4: 5.49% of all clicks
Position #5: 5.00% of all clicks
Position #6: 3.94% of all clicks
Position #7: 2.51% of all clicks
Position #8: 2.94% of all clicks
Position #9: 1.97% of all clicks
Position #10: 2.71% of all clicks
Total: 95.91% of all clicks occur on SERP Page One

Your blog, linked from SERP Page One Position One, stands an equal chance of getting a new viewer, than appearing in All Other Positions, combined. And only 1 in 20 viewers will even look beyond SERP Page One.

How different will each SERP page be?

Every different search, from people looking for blogs to read, will produce a different list of blogs.

No matter what the subject - or search terms - there can be only one blog, linked from Page One Position One.

• The more potential readers, searching using a given subject or search term, the more readers you have a chance to get.
• The more potential readers, searching using a given subject or search term, the more other people will publish their own blogs to that subject.
• No matter how much hard work you may do with your blog, you are not guaranteed Page 1 Position 1, in any given SERP.

Would you prefer being a small frog, in a large pond - or a large frog, in a small pond? A pond without other frogs - or even with lots of larger frogs - can be a lonely place.

When you have a new blog,you're better off in a community of blogs. As your blog becomes mature, and you have your own reputation, you're better off on your own. You control your domain - and your own destiny.

Try to find a pond which interests you - not one which other people tell you should interest you. And if you're important in your pond, that's good - just don't expect to be important in other ponds, consistently.

How important is unique content?

Finally, if you want new viewers who will return, and who will send you other new viewers, you'll need informative, interesting, and unique content, that is regularly added - and properly targets your potential readers.